In recent years, Crocs-style hole shoes have set off a wave of trends in major markets around the world. From North America to Southeast Asia, from adults to children, various brands have entered the market. Consumers are no longer just pursuing comfort, but are more concerned about rich elements such as design, color, and personalized accessories. Therefore, more and more brands are beginning to seek professional whoelsale crocs shoes manufacturers with strong OEM (original equipment manufacturing) and ODM (design and manufacturing) capabilities to help them quickly respond to the market, expand new products, and enhance their brand image.
In this wave of manufacturing, choosing a suitable partner is far more important than the price itself. Does the manufacturer have an efficient production line? Can it meet the needs of multi-category, small batch fast delivery? Does it have stable quality control and R&D capabilities? These factors directly determine the vitality of the brand.
Why can Deran become the preferred Crocs-style shoe manufacturer for many international brands? How does its OEM & ODM capabilities enable brands to create products from 0 to 1 and help companies seize market dividends?
Table of contents
- Deran’s core manufacturing advantage: comprehensive strength in technology, quality and scale
- OEM customization service details: From concept to product, how to achieve step by step
- Analysis of ODM development capabilities: How Deran helps brands quickly create unique products
- International certification and quality system: authoritative guarantee under global standards
- Sharing of successful cooperation cases: Let data and experience speak
- Six reasons to choose Deran: cost, delivery, flexibility, innovation and service
Deran’s core manufacturing advantage: comprehensive strength in technology, quality and scale
Deran has been engaged in footwear manufacturing for more than ten years, focusing on the production of crocs-style EVA injection-molded shoes and their accessories. It is one of the few domestic manufacturing companies with “full-link self-production capabilities”. Compared with manufacturers that only provide basic OEM services, Deran not only has complete shoe mold development, injection molding, color matching, shoe decoration injection, product assembly and finished product quality inspection capabilities, but also can achieve small batch flexible production to meet the market demand for rapid switching of multiple SKUs.
In terms of technology, Deran uses multiple sets of Taiwan imported injection molding machines and CNC precision engraving equipment, and builds its own mold center to ensure uniform shoe shape accuracy, fast mold opening cycle, and multiple iterations of optimization. The anti-slip texture of the sole, the pattern of the upper, the buckle of the shoe decoration, etc. can also be customized according to customer needs. The application of automated equipment in the production line improves production efficiency and reduces human errors.
In terms of quality management, Deran has passed the ISO 9001 quality system certification and is equipped with a professional QC team. Inspection procedures are set up at key nodes such as raw material procurement, injection molding, accessories assembly, packaging and shipment to ensure that each pair of shoes meets international export standards. At the same time, in terms of environmental protection, the EVA and TPR materials used have passed REACH and ROHS tests and do not contain harmful ingredients such as phthalates and formaldehyde.
At present, Deran’s monthly production capacity can reach more than 400,000 pairs, and it supports flexible production scheduling mechanisms in off-season and peak seasons, which can meet the concentrated stocking needs of brand customers before the peak sales season.

OEM customization service details: From concept to product, how to achieve step by step
OEM (Original Equipment Manufacturer) customization service, that is, customers provide design plans or samples, and the manufacturer is responsible for production. This model is suitable for customers who already have mature design and brand concepts. Deran has clear processes and efficient execution in OEM services.
The general process is as follows:
- The customer provides drawings or samples → Deran evaluates the feasibility of the process and the mold opening cycle.
- Mold opening and proofing → Customers confirm the shoe structure, hardness, size and color.
- After proofing, quotation and contract signing → Determine delivery date, minimum order quantity and payment method.
- Quality control before, during and after mass production → Full supervision from raw material procurement to shipment.
In addition to shoe types, Deran also supports customized logo embossing, shoelace color, and shoe decoration patterns (such as cartoon IP patterns, brand icons, etc.) to meet the needs of brand personalized positioning. For small brands, Deran also provides low minimum order quantity services to help start-up brands reduce trial and error costs.
For example, in 2023, Deran customized a batch of exclusive rainbow crocs children’s shoes for a European children’s shoe brand. Using a flexible production method, it took only 15 days from proofing to shipment to help customers catch up with the summer market.
Analysis of ODM development capabilities: How Deran helps brands quickly create unique products
Compared with OEM, ODM (Original Design Manufacturer) services require higher design and development capabilities of manufacturers. Deran has experienced shoe structural designers and stylists who can tailor new styles for customers based on market trends.
Every quarter, the design team will sort out popular elements and color trends based on Pinterest, Instagram, international shoe exhibitions and other channels, and launch dozens of development sketches for customers to choose from. At the same time, with 3D modeling software such as Rhino and KeyShot, shoe modeling and color rendering can be quickly completed, greatly shortening the design cycle.
In terms of shoe accessories, Deran also provides ODM development services, including shoe buckles, cartoon accessories, luminous components, anti-slip shading, etc. Some overseas customers will also cooperate with Deran for IP licensing, such as customizing a batch of “animal theme” series crocs shoes, shoe accessories and packaging are all designed and executed by Deran, and assist in applying for appearance patent protection.
In addition, to ensure design quality and mass production, all new products of Deran are tested for structural mechanics and wearing comfort in the early stages of development, thereby minimizing the risk of rework.

International certification and quality system: authoritative guarantee under global standards
Facing global customers, Deran is well aware of the importance of quality standards and regulatory compliance, so it has established a production and testing system that meets international standards in many aspects.
Currently, the factory has passed the following certifications:
- ISO 9001: Quality management system to ensure product consistency and process controllability.
- BSCI social responsibility audit: Meet the procurement requirements of large European supermarkets.
- REACH certification: EU chemical compliance standards, EVA materials are free of harmful substances.
- ROHS testing: Environmental compliance testing of electronic accessories and footwear.
In addition, Deran also has long-term cooperation with third-party authoritative organizations such as SGS, TÜV, and ITS to test the physical properties of finished products such as color fastness, anti-slip coefficient, yellowing resistance, and bending resistance.
This “source traceable and result verifiable” quality system allows Deran to stably export to many high-standard markets such as Europe, America, Southeast Asia, and Australia.

Sharing of successful cooperation cases: Let data and experience speak
Deran’s customers are all over the world, including multiple e-commerce brands, children’s shoe chains, fashion IP licensors, etc. In the field of crocs shoes, Deran has also cooperated with many brands to develop and output rich theme styles and design solutions.
The following are some actual cooperation situations:
- North American customer brand A: Cooperated with Deran for 5 consecutive years, and the shipment volume reached 2.2 million pairs in 2023, mainly adult trendy shoes, with more than 300 accessory SKUs.
- European customer brand B: Focusing on environmentally friendly crocs shoes, Deran provides it with bio-based material EVA shoemaking solutions and assists in passing relevant certifications, with annual exports of 300,000 pairs.
- Southeast Asian customer C e-commerce platform: Batch customized children’s cartoon hole shoes, Deran provides IP accessories design and completes packaging services docking with the platform.
Six reasons to choose Deran: cost, delivery, flexibility, innovation and service
Cost advantage: From raw material procurement, mold development to mass production and packaging, Deran integrates supply chain resources, owns factories to reduce intermediate costs, and helps customers control budgets.
Delivery guarantee: With multiple automated production lines, standard orders are delivered within 30 days, and urgent projects can be quickly scheduled for delivery.
Flexible production: Supports small batches and multi-SKU mixed orders, making it an ideal partner for start-up brands and cross-border e-commerce.
Strong R&D capabilities: Launch at least 40 new ODM design products every quarter to keep up with market hotspots.
One-stop service: From design, proofing, production to packaging and transportation assistance, Deran has dedicated personnel to connect.
Global customer service system: Provide bilingual Chinese and English customer service teams, smooth communication, quick response, and help international cooperation without barriers.
OEM&ODM Factory | Email: sarah@clogsslipper.com | Whatapp: +8613960916317 |
At a time when crocs shoes continue to sell well and consumption tends to be personalized and diversified, what the brand needs is not just a foundry, but a strategic partner that can provide product strength, innovation and flexible supply chain support. Deran has helped dozens of brands successfully open up the market with its strong manufacturing strength, design and development capabilities, international certification system and global cooperation experience.
If you are looking for an OEM&ODM crocs shoes wholesale suppliers that can support long-term development and cope with short-term market fluctuations, Deran is undoubtedly one of the best choices to consider.
Choosing Deran means choosing a professional, stable and win-win future.
